A key component of Aquent’s content strategy is research and data-driven reports and guides that provide hiring managers with essential market, talent, and salary insights. By anchoring these assets in core brand standards while introducing fresh, conceptual designs each year, I created a dynamic visual language that reinforces our market authority and delights our global audience.
These guides are the centerpiece of an integrated campaign strategy and serve as our brand's most powerful annual lead-generation engine. To maximize impact, I developed a comprehensive enablement ecosystem that provides sales teams with the tools and assets needed to extend the reach of every campaign.
As Global Executive Creative Director, I help orchestrate the cross-discipline execution of these initiatives, ensuring they drive measurable growth and qualified leads across all markets.
Aquent Content /
Guides, Reports & Campaigns
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Role
Executive Creative Director
Services
Integrated Campaigns
Collateral & Reports
Awards
1 Golds from W3
4 Golds from ANA
1 Silvers from W3
3 Silvers from Anthem
2 Golds from IHAF
